FERTITTA CENTER

Fertitta Center is home to the University of Houston's Men's/Women's Basketball & Volleyball teams. Originally 'Hofheinz Pavilion' and opening in the year 1969, Fertitta Center has gone through a huge transformation back in 2017. A 7,100+ seat arena in the real world, but in the Parkin Liddle World,
it houses 100+ seats.

The ‘Fertitta Center’ logo was created in three step pillars.
The top icon above the wordmark (which uses a ‘DDC Hardware’ font), is made up of seven blocks, that represents the roofing of the arena.
A noticeable look as you come near the building. The color code for the type of red (
#FF0000) is different from the UH Cougars’ red (#E91637) to give the arena’s logo an identity of it’s own from the University.